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Privacy policy

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I. General information

This notice describes how the website www.flo-w.it processes the personal data of those who visit or use it. It is provided pursuant to Articles 13 and 14 of Regulation (EU) 2016/679 (GDPR) and Legislative Decree No. 196/2003 (Italian Personal Data Protection Code).

This notice applies only to www.flo-w.it and not to other websites that you may reach through links on the site. We invite you to check this page periodically: the date of the last update is shown at the top.

II. Data controller

The data controller is:

Flo-W S.r.l. Registered office: Via Romeo Rodriguez Pereira, 14 – 00136 Roma (RM), Italy Telephone: +39 06 69364175 Email: contact@flo-w.it

For any questions about your data, or to exercise your rights, write to the email address given above.

III. What data we process and why

1. Browsing data. When you open the site, the hosting service automatically records some technical data (IP address, browser type, requested page, date and time). This data is needed to make the site work and to protect it from abuse. Legal basis: the controller’s legitimate interest (Art. 6(1)(f) GDPR). These logs are automatically deleted after a few days.

2. Requests by email or phone. If you write to us or call us, we use the data you give us (for example your name, contact details and event details) only to reply to you and, if you ask us to, to prepare a quote. Legal basis: pre-contractual measures taken at your request (Art. 6(1)(b) GDPR). The site has no forms and does not collect this data itself: emails arrive directly in our mailboxes.

3. Visit statistics (Google Analytics 4). Only if you accept it in the cookie banner, we collect aggregate statistics on how the site is used (pages visited, origin, device). Legal basis: your consent (Art. 6(1)(a) GDPR), which you can withdraw at any time from the "Cookie preferences" link at the bottom of every page.

4. Voice assistant. If you choose to start a call with the site’s voice assistant, your voice and the conversation are processed by the service provider in order to answer your questions. The assistant is activated only when you press the button. Legal basis: your request (Art. 6(1)(b) GDPR).

We do not use your data to send you advertising and we do not sell it to anyone.

IV. How long we keep data

We keep data only for as long as necessary for the purposes set out above: contact requests for the time needed to handle the request and any resulting relationship, and in any case no longer than 3 years, unless legal obligations (for example tax obligations) require longer periods.

V. Who we entrust data to

To make the site work, we rely on certain providers, who process data on our behalf as data processors:

  • Vercel Inc. (United States): website hosting and technical browsing logs;
  • Google Ireland Limited: email (Google Workspace) and, only with your consent, visit statistics (Google Analytics 4);
  • ElevenLabs (Eleven Labs, Inc.): voice assistant, only if you start it yourself.

Some of these providers may transfer data outside the European Union, in particular to the United States. The transfer takes place with the safeguards provided for by the GDPR: an adequacy decision (EU-US Data Privacy Framework) or standard contractual clauses approved by the European Commission.

VI. Your rights

You may at any time ask to:

  • access your personal data, correct it or delete it;
  • restrict processing or object to processing;
  • receive your data in a readable format (portability);
  • withdraw the consent you have given, without affecting processing already carried out;
  • lodge a complaint with the Garante per la protezione dei dati personali (the Italian Data Protection Authority) (www.garanteprivacy.it).

To exercise your rights, write to contact@flo-w.it.

If you are under 14, you may send us your data only with the authorisation of a parent or of the person who has parental responsibility for you.

VII. Security

We adopt appropriate technical and organisational measures to protect personal data against unauthorised access, loss, disclosure or alteration. Access to data is restricted to authorised persons and to the providers listed above, who are bound by confidentiality agreements.

VIII. Cookies

To find out which cookies and similar tools the site uses, and how to manage your choices, see the Cookie policy.

IX. Changes

We may update this notice to bring it into line with new rules or changes to the site. The updated version is always available at this address: www.flo-w.it/en/privacy-policy.